It's called marketing.
McDonald's purposelessly does it with the McRib.
Tabasco purposely did it with the Scorpion sauce.
If it was readily available at Wal-mart would it have the same impact?
McDonald's purposelessly does it with the McRib.
Tabasco purposely did it with the Scorpion sauce.
If it was readily available at Wal-mart would it have the same impact?