There are genetic variations in taste and smell among humans. This is peer reviewed, not just my assertion.
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3342754/
You ever wonder why some people can smell asparagus piss and others can't? Genetics.
C. Pubescens has a very different composition of capsaicinoids than nearly every other chili. Some people (like me) really, really love them (I am able to taste the complex heat flavours compared to that of say, an Aji Benito which just tastes hot and sweet to me) whereas others just taste some of the pubescens heat and think they are nothing special.
There have been blind taste tests where humans called chocolate as coffee, a strawberry as a cherry, "soy sauce" when tasting a strawberry, etc. Though such errors of sight would be unthinkable, they have indeed happened during blindfolding in peer-reviewed studies.
On the issue of color correlating with taste, this is largely down to psychophysical confirmation bias whether it becomes true for a person or not. That's a fancy way for saying that the people who believe it are ones who use stereotyping to understand the world around them (lacking true cognitive intuition and must rely upon formal education for knowledge) and the ones who it does not affect are constantly open to learning that challenges their pre-existing experiences and understanding of the world (those who do not need formal education in order to learn and prove things).
In short, it comes down to how one's brain is wired. People who possess cognitive intuition can understand those who do not, but the reverse is not true. Psychophysical confirmation bias does not, however, make the experience any less true for those who experience it.
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3342754/
You ever wonder why some people can smell asparagus piss and others can't? Genetics.
C. Pubescens has a very different composition of capsaicinoids than nearly every other chili. Some people (like me) really, really love them (I am able to taste the complex heat flavours compared to that of say, an Aji Benito which just tastes hot and sweet to me) whereas others just taste some of the pubescens heat and think they are nothing special.
There have been blind taste tests where humans called chocolate as coffee, a strawberry as a cherry, "soy sauce" when tasting a strawberry, etc. Though such errors of sight would be unthinkable, they have indeed happened during blindfolding in peer-reviewed studies.
On the issue of color correlating with taste, this is largely down to psychophysical confirmation bias whether it becomes true for a person or not. That's a fancy way for saying that the people who believe it are ones who use stereotyping to understand the world around them (lacking true cognitive intuition and must rely upon formal education for knowledge) and the ones who it does not affect are constantly open to learning that challenges their pre-existing experiences and understanding of the world (those who do not need formal education in order to learn and prove things).
In short, it comes down to how one's brain is wired. People who possess cognitive intuition can understand those who do not, but the reverse is not true. Psychophysical confirmation bias does not, however, make the experience any less true for those who experience it.