That does very much look like a nutrient deficiency to me - and perhaps as importantly, it doesn't look like anything else I recognize such as disease or infestation. If you're growing peppers in potting soil, a fertilizing regime needn't be complicated. Something reasonably balanced periodically should work well. Various factors can cause certain plants to react differently though, such as plants being unique living things (as alluded to above), the composition of the media, and watering habits. If I had a plant looking like that I'd dose it it with some of the liquid fish fertilizer I have on hand (even though that's 5-1-1) and I'd expect green new growth and no more good leaves going bad within a couple feedings.