Titles are FAR from worthless.
$ talks.
Facebook etc. has assured that names will rule as long as the masses keep posting whatever gets the most hits.
Pepper Joe proves my point by marketing the reaper as he did...love,hate or threats on his part kept sales coming in.
He'll be patting himself on the back and have trouble not laughing every time he goes to the bank for a long time I think.
The edge of the coin is people into chilis in general.
The purists?,The people who want pure varieties of every pepper ever grown.
landrace,Heirloom,wild varieties etc. from all over the world
Then the others side of the coin is the masses of hybrids and the tons of people who will pay any price to get the magic beans that might grow whatever.
As long as it looks nasty...looks and the cross are the goal.
Waste a wild after you crossed it.
Crosses are what matters.
Foodies,Man Vs food,heat seekers or whatever are only off shoots of the facebook type thing.
For me it's getting to be there is no happy medium anymore.
A real shame,I only wanted to grow every pepper known to man and spread seeds around.
Can't even buy a lot of seeds that a few years ago were a dime a dozen.
I lost 5000 varieties and strains of pure seeds last spring.
15 yrs of buying seeds and or isolating grow outs myself.
Some were trades,but not most.
Vendors I purchased a lot of seeds from sell them no more.
Crosses and supers rule.
Most of them are one trick ponies anyway.