I gave some hot sauce away a few years ago. Made up some stupid names. This was one of them. My buddy just sent me a Christmas gift. Don't think the brand name would fly if I wanted to retire and go into the food biz though....
The other one was "Mad Pain Ass" - it had Aji Pineapple in it.
My dad is named Jack and he started making some mild sauces so he asked for some names.
Jack's Serrano Sepsis
Jack's Serrano SUPREP(TM)
I think the last one is awesome. Gotta google it if unsure, but I'm sure most people will know on this board. It didn't fly with his neighbors in Idaho.