I grew them commercially from 2003 till 2005 and they were way hotter than any of the orange habs or caribbean reds that I grew. and consistent too. Choc habs were about the only that came close. i grew a ton of fatalliis too and never had any of them that were as hot.Although very hot, the red savinas were mostly marketing and hype, and should have never had the Guinness world record. Under normal tests they are around 250000SHU, but even many orange habaneros have been tested around this level or even higher. I don't see it as good advertising for chiles at all, its just one of many past mistakes associated with chiles in the Guinness book, and a lot of people were basically scammed because of it