Thanks for the comments, everyone!
Alchymystic said:
I agree to keep them (non-extract and 1.5mil SHU) printed on the label- just so you could always claim 'You
were warned!'
Some of course would see it as a 'challenge', but hopefully it would properly act as a deterrent for anyone who may have any ideas to use it in any non-recommended ways. Seeing it actually printed and in hand- make you think twice!
Really need some of that for Fall/Winter pots of Chili... stay warm!
Alchy~ every bottle has a page rubberbanded around it that says "
really hot, do't misuse, keep away from children and idiots." Doesn't help!
They still do Stoopit Human tricks.
And even with the descriptions, people still think they are eating 15mil SHU drops!
Lucky Dog Hot Sauce said:
I like the changes - "food additive", while literal, is unappealing as the general public has been trained that "additives = bad" (no additives, preservatives, etc)
Have you considered a romance label though to convey uses? I think that would really help.
I'm not sure about a romance panel on the tin label. The bottle label has a small bit and there's the page that comes with it that has a couple paragraphs of "romance". Right now, there are 2 online stores that carry Pure Evil (HEAT Hot Sauce and Firehouse Pantry). There's my Texas Creek website and the Amazon listing. All of those have descriptions/romance in the listings. HEAT also has Pure Evil in their Berkley store, where they can talk about it directly with the customers.
I kinda like the front label as is, but maybe I could look at a second label on the back with the romance. It's up for discussion, though, if someone can make a case for adding description to the front or another label on the back of the tin. Right now I feel like all I do is add sticker/label/sticker/label....
The Hot Pepper said:
Agree, I told her that once in PM.
I find this term hilarious. I googled "romance panel" once and found nothing accept links to this site, and a panel of romance authors lol. I know you used it first, and this may be the longest running joke in THP history as you even got other saucemakers to adopt it.
But I imagine it's someone's pet term you picked up possibly? Or a professor's?
True Dat! It only took about 3 years to use up that run of labels and get to the point of ordering more.
Unfortunatley I have about 3000 labels for 9.6 that still have "food additive".
The negative connotations of "food additive" are why I took it out. I originally had it on there to make sure people knew it was intended to be ADDED to things, not eaten straight. Didn't even think about food additives as bad things. Course, noone pays attention to the Intended Uses and they still do straight drops.
I wasn't sure about adding "1.5mil SHU" but I figure Pure Evil's market customers will know what SHU's are or will at least be interested enough to look it up. If they don't know what an SHU is the prolly shouldn't be buying it.
Also, Pure Evil 9.6 has "9.6 million SHU" right on the label so I thought putting 1.5mil on the original would tie the line together. Actually, now that I just looked at the other label, should it say "1.5 million SHU" or is "1.5mil SHU" OK?
