+2 on the feeding thing. In 7 or so years of growing, I've yet to see a pepper plant that could take much more than half strength when it came to food and even that level took careful, gradual dosing. The plants that recieved much less produced as much or more pods too. The best "additive" i've seen thus far has been epsom salt, bonemeal and unsulphered malasses and even these in small amounts.
....yea, I play around a little bit when it comes to nutes.