The press release that went out: Not seen it hit any media outlets yet.
After one year of development from chilli seed to full plant and fruiting we now can introduce to you the new hottest chilli in the world.
FOR IMMEDIATE RELEASE
March 29, 2011 --
NEW NEW NEW Hottest Chilli in the World Trinidad Scorpion Butch T variety
Measuring a staggering 1,463,700 Scoville Units of heat!!
After one year of development from chilli seed to full plant and fruiting we now can introduce to you the new hottest chilli in the world.
Grown in Australia from seeds originating from Trinidad and supplied by the Hippy Seed Company and grown by the Chilli Factory, this hottest chilli in the world has been developed and grown as a team work effort with participation from the following people and companies:
- The Hippy Seed company who supplied the seeds of this chilli to the Chilli Factory
- Mark Peacock who helped with the growing process and provided advice about diseases and fertilisers - (Mark is a graduate of Horticultural Science from the University of Sydney).
- The Chilli Factory is the grower of the new hottest chilli in the world
(And is already growing the Jolokia Chilli, formerly the hottest chilli in the world for the past 5 years).
New product will be officially introduced at the Royal Easter Show in Sydney:
All product Contact Details:
The Chilli Factory
Contact: Mr. Marcel or Alex de Wit Mobile: 0414 823 700 or 0405 450 347
The Hippy Seed Company Contact: Neil Mobile: 0408 305 946 or sales@thehippyseedcompany.com
All media enquiries to Mary O'Shea Publicity. mary@killineymarketing.com.au or 0431 157 093